Privacy

Our Privacy Policy

Privacy Policy
Effective Date: 16 July 2026
This Privacy Policy describes how Priority Properties (“we,” “us,” or “our”) collects, uses, discloses, and protects the personal information of visitors and clients (“you” or “your”) of our website www.priorityproperties.com.au (the “Website”) and from any information emailed to our Team.
We are committed to protecting your privacy and handling your information responsibly. By accessing or using our Website or sending your information to us via email, you consent to the practices described in this Privacy Policy. If you do not agree with any part of this policy, please do not use our Website or send your information to us.

Information We Collect
We may collect the following types of personal information:
Contact Information: Name, email address, phone number, mailing address, and other details you provide when inquiring about properties, scheduling viewings, or registering for services.
Property-Related Information: Details about properties you are interested in, search preferences, budget, and viewing history.
Technical Information: IP address, browser type, device information, and usage data collected automatically through cookies and similar technologies.
Other Information: Any additional details you voluntarily provide through contact forms, emails, or communications with our team.

How We Use Your Information
We use your personal information for the following purposes:
To respond to your inquiries and provide real estate services, including property recommendations, market analysis, and transaction support.
To improve our Website and services through analytics and user feedback.
To communicate with you about listings, promotions, market updates, or other relevant information.
To comply with legal obligations and protect our rights.

Use of Artificial Intelligence (AI):
We may use third-party or internal AI tools and services to assist in providing better services to you. This includes analyzing property data, generating personalized recommendations, drafting communications, summarizing client requirements, and improving overall service efficiency.
By using our Website and providing your personal information, you explicitly consent to us inputting your personal data (including contact details, preferences, and property-related information) into AI systems for processing. We take reasonable steps to ensure that any AI provider we use maintains appropriate security and confidentiality standards. You may withdraw this consent at any time by contacting us (see Section 9 below), though this may limit our ability to provide certain personalized services.

Sharing Your Information
We may share your personal information with:
Trusted service providers (e.g., AI platforms, email marketing services, CRM systems, or transaction partners) who assist us in operating our business. These parties are contractually obligated to protect your data.
Real estate professionals, lenders, inspectors, or other parties involved in a transaction you initiate.
Law enforcement or regulatory authorities when required by law.
We do not sell your personal information to third parties for marketing purposes.

Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no security system is infallible, and we cannot guarantee absolute security.

Cookies and Tracking Technologies
Our Website uses cookies and similar technologies to enhance user experience, analyse traffic, and personalize content. You can manage cookie preferences through your browser settings.

Your Rights and Choices
Depending on your location and applicable laws, you may have rights to:
Access, correct, or delete your personal information.
Object to or restrict certain processing (including AI processing).
Withdraw consent where applicable.
Data portability (in certain cases).
To exercise these rights, contact us using the details in Section 9. We will respond within a reasonable timeframe.

International Data Transfers
If you are located outside Queensland, Australia, your information may be transferred to and processed in other countries. We ensure appropriate safeguards are in place for such transfers.

Children’s Privacy
Our Website is not intended for children under the age of 18. We do not knowingly collect personal information from children.

Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on our Website with a new effective date. Your continued use of the Website after changes constitutes acceptance of the updated policy.